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METHOD:PUBLISH
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BEGIN:VTIMEZONE
TZID:Romance Standard Time
BEGIN:STANDARD
DTSTART:20251002T030000
RRULE:FREQ=YEARLY;BYDAY=-1SU;BYHOUR=3;BYMINUTE=0;BYMONTH=10
TZNAME:Romance Standard Time
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
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BEGIN:DAYLIGHT
DTSTART:20250301T020000
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TZNAME:Romance Daylight Time
TZOFFSETFROM:+0100
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BEGIN:VEVENT
DESCRIPTION:\n    \n    \n    \n    \n    \n    \n    \n    \n    Can a tra
 deshow be adapted for an online environment? Join this Behind the Scenes s
 ession to learn how the UK's leading event The Meetings Show has transform
 ed its physical tradeshow to online. Not only will we talk about operation
 s and how to get stakeholders onboard\, but also about learnings and takea
 ways from this transition that The Meeting Show will apply to their physic
 al events as well.&nbsp\;\n    At this session\, Jack Marczemski the Event
  Director and Ross Barker the Group Commercial Director will guide us on a
  tour behind the scenes of the first online version of The Meetings Show. 
 We will talk about the planning phase in an uncertain conjuncture\, how th
 ey managed the relationship with stakeholders and the results and learning
 s.&nbsp\;\n    \n    \n    \n    \n    \n    \n    \n    \n    \n    \n   
  \n    \n    \n    \n    \n    \n    \n    \n    \n    LEARNING OUTCOMES\n
     \n        How to create an online exhibition that delivers on expectat
 ions\n        How to convince your stakeholders and get exhibitors buy-in\
 n        Insights from an online tradeshow that can help design a better o
 nsite event\n    \n    \n    \n    \n    \n    \n    \n    \n    \n    \n 
    \n    \n    \n    \n    \n    \n    \n    \n    \n    \n    WHO SHOULD 
 JOIN?\n    \n        Exhibition and trade-show organisers\n        Markete
 rs and corporate event planners taking part in the trade-shows as exhibito
 rs\n        &nbsp\;Association planners arranging exhibitions for their as
 sociations\n        MICE industry representatives wishing to learn more ab
 out exhibition transformation\n    \n    \n    \n    \n    \n    \n    \n 
    \n    \n
DTEND:20210624T150000Z
DTSTAMP:20260815T155405Z
DTSTART:20210624T140000Z
LOCATION:
SEQUENCE:0
SUMMARY:Online session | Behind the Scenes: The Meetings Show
UID:RFCALITEM639223880454441040
X-ALT-DESC;FMTTYPE=text/html:<ul data-server-rendered="true">\n    <div dat
 a-server-rendered="true" data-model-id="1135994">\n    <div id="section-92
 7034">\n    <div>\n    <div>\n    <div>\n    <div>\n    <div>\n    <div>\n
     <p dir="ltr">Can a tradeshow be adapted for an online environment? Joi
 n this Behind the Scenes session to learn how the UK's leading event The M
 eetings Show has transformed its physical tradeshow to online. Not only wi
 ll we talk about operations and how to get stakeholders onboard\, but also
  about learnings and takeaways from this transition that The Meeting Show 
 will apply to their physical events as well.&nbsp\;</p>\n    <p dir="ltr">
 At this session\, Jack Marczemski the Event Director and Ross Barker the G
 roup Commercial Director will guide us on a tour behind the scenes of the 
 first online version of The Meetings Show. We will talk about the planning
  phase in an uncertain conjuncture\, how they managed the relationship wit
 h stakeholders and the results and learnings.&nbsp\;</p>\n    </div>\n    
 </div>\n    </div>\n    </div>\n    </div>\n    </div>\n    </div>\n    </
 div>\n    <div data-server-rendered="true" data-model-id="1135995">\n    <
 div id="section-888968">\n    <div>\n    <div>\n    <div>\n    <h2></h2>\n
     </div>\n    <div>\n    <div>\n    <div>\n    <div>\n    <p>LEARNING OU
 TCOMES</p>\n    <ul>\n        <li>How to create an online exhibition that 
 delivers on expectations</li>\n        <li>How to convince your stakeholde
 rs and get exhibitors buy-in</li>\n        <li>Insights from an online tra
 deshow that can help design a better onsite event</li>\n    </ul>\n    </d
 iv>\n    </div>\n    </div>\n    </div>\n    </div>\n    </div>\n    </div
 >\n    </div>\n    <div data-server-rendered="true" data-model-id="1143840
 ">\n    <div id="section-1143840">\n    <div>\n    <div>\n    <div>\n    <
 h2></h2>\n    </div>\n    <div>\n    <div>\n    <div>\n    <div>\n    <p>W
 HO SHOULD JOIN?</p>\n    <ul>\n        <li>Exhibition and trade-show organ
 isers</li>\n        <li dir="ltr">Marketers and corporate event planners t
 aking part in the trade-shows as exhibitors</li>\n        <li dir="ltr">&n
 bsp\;Association planners arranging exhibitions for their associations</li
 >\n        <li dir="ltr">MICE industry representatives wishing to learn mo
 re about exhibition transformation</li>\n    </ul>\n    </div>\n    </div>
 \n    </div>\n    </div>\n    </div>\n    </div>\n    </div>\n    </div>\n
 </ul>
END:VEVENT
END:VCALENDAR
