Meeting Perspectives | If you’re in the frame, you can’t see the picture

Join to learn more about how marketing is changing the event industry and why you need to keep up with things like data and ROI to stay in the game.

Get inside the mind of a young and talented industry colleague, who’s passionate about challenging our industry to work more strategically.

Thomas Vig

Thomas works as Client Director at Agenda Group. An agency that specializes in experience marketing. Thomas also regularly teaches creative talents at a Danish advertisement school, what “show it, don’t tell it” looks like in advertisement. In 2014-17 Thomas was a board member of MPI Denmark. He used his position to establish the Danish Events & Meetings Awards, which gathers 450 industry professionals.

Thomas believes that proof matters more than promises in marketing, and engaging audiences face-2-face is far more powerful than traditional media. A believe he uses when consulting top tier companies about how experience marketing can make them stand out, and why it has the power to connect, engage and educate their most important audiences.

Besides exclusive insights from cases, Thomas will talk about trends and what kind of knowledge and competences is needed in our industry to succeed in the future.

Curious who else will join the event?