2020-2021 Board Slate Announcement
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How to Deliver ROI for Your Meetings & Events - Tuesday, September 29 12:00 PM ET

29 September, 2020
12:00 PM - 2:00 PM
Virtual Session


In this blockbuster virtual session, originally scheduled for MeetNow 2020, you'll learn how to successfully position YOUR services to deliver VALUE to your clients. We will cover the essential five-level value chain which must exist for a meeting to be successful and deliver a positive ROI.

'How to Deliver and Measure Business Results
(Including ROI) for Meetings and Events'

Each registered participant will receive an e-book:
Proving the Value of Meetings and Events: How and Why to Measure ROI

Key Takeaways will include the following: 

1. Identify the five levels of outcomes for any meeting or event
2. Describe what types of data executives want to see from meeting and events
3. List three ways to make reaction data more executive friendly
4. Name five key elements of a meeting and event evaluation strategy
5. Explain 10 of the 12 steps in the ROI Methodology


Join us on September 29, 12:00 - 2:00 PM ET, Virtual Session 

Registration for this event:
$19 for members
$29 for non-members

CEU Credits: 1 CEU - CMP Clock Hours: 60 minutes 


Jack J. Phillips, Ph.D. | Chairman, ROI Institute

Jack J. Phillips, chairman of the ROI Institute, is a world-renowned expert on accountability, analytics, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 75 books, including Return on Investment in Meetings and Events: Tools and Techniques to Measure the Success of All Types of Meetings and Events, published by Elsevier and Proving the Value of Meetings and Events: How and Why to Measure ROI, co-published by Meeting Professionals International, he conducts workshops and presents at conferences throughout the world.

Phillips has received several awards for his books and work. 
On three occasions, Meeting News named him one of the 25 Most Powerful People in the Meetings and Events Industry based on his work with ROI. He has served on the boards of several private businesses, nonprofits, and associations, including the American Society for Training and Development, the National Management Association, and the International Society for Performance Improvement, where he served as president. Jack can be reached at jack@roiinstitute.net. 

Venue Details

Virtual Session

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