European Business Events Forum

Hosted by MPI

Join colleagues from across Europe for the 2022 European Business Events Forum taking place on Monday, May 30th before IMEX Frankfurt begins. You’re invited to a half day event where you can participate in facilitated discussion as we solve for your biggest challenges and find the greatest opportunities to build back better for European meetings and events.

Discussion Topics:

• Successful Navigation: Current Conditions & Future Trends

• A New Value Proposition: The Future of Event Design

• A Meaningful Vocation: Valuable & Welcoming Work

Learn more about IMEX Frankfurt's Duty of Care in their FAQs here.

Where:

Congress Center Messe Frankfurt
Ludwig-Erhard-Anlage 1
60327 Frankfurt
Illusion Room – Level C3

Agenda:

9:30 - 12:30
European Chapter Leaders Forum (ECLF)
By invitation only. ECLF attendees can register for forum.


12:30 - 17:30
European Business Events Forum

12:30- 14:00
Welcome Lunch

14:00 – 14:30
Introduction and Opening by MPI Leadership

14:30 – 15:30
Successful Navigation: Current Conditions & Future Trends

15:30 – 16:30
A New Value Proposition: The Future of Event Design

16:30 – 17:30
A Meaningful Vocation: Valuable & Welcoming Work


17:30 - 18:30
Networking Reception

Speakers and Topics:

Successful Navigation: Current Conditions & Future Trends

Speakers: Teresa Broccoli, President MPI Iberian Chapter; and Alda D. Egurrola-Wienke, CMP, Cvent

Join this discussion of current industry and sector trends and how those trends are impacting business. From the war in Ukraine to travel resistance to pandemic protocols, what are some of the world events and practices that are impacting the design and delivery of meaningful experiences, how is the industry addressing these and, alternatively, how should we be reacting to ensure continuity of business, excellence of experience and positive outcomes and change. All session are Facilitated by Pieter Allaerts, MPI Verified Facilitator and Dolce Hotels

A New Value Proposition: The Future of Event Design

Speakers: Felicia Asiedu, Cvent; Gorazd Čad, CONVENTA; Robbert Weddepohl, Stage Entertainment; Stijn Oude Vrielink, venue marketer

What will drive people of all ages to attend an event, what is the new purpose of in-person experiences that are valuable and meaningful and matter for participants and the businesses that host them. So much has changed in the past two years, and now much of what was accomplished onsite at in-person experiences can be accomplished in digital environments. Assuming this is the case, what is the new value proposition for in-person experiences, and what interventions should meeting professionals ensure they consider for delivering on experience for all of their stakeholders? All session are Facilitated by Pieter Allaerts, MPI Verified Facilitator and Dolce Hotels

A Meaningful Vocation: Valuable & Welcoming Work

Speakers: Michelle Caroline Speth, Technische Hochschule Mittelhessen|THM; Valentina Voronova, Brella; Aylin Simen and Hannes Rodewald, students Technische Hochschule Mittelhessen|THM

Following a mass exodus of skilled workers, meeting organisations are finding it hard to reengage professionals who have sought fulfilling work in other industries and are struggling to attract younger workers to enter the field. What do the workers of tomorrow want and need? MPI brings industry’s young leaders to a tell-all conversation about what makes a workplace attractive and a job unleavable. All session are Facilitated by Pieter Allaerts, MPI Verified Facilitator and Dolce Hotels