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MPI Staff & Board Speakers

Drew S. Holmgreen, CED

Drew S. Holmgreen, CED

Dallas, TX - USA

Chief Brand Officer, MPI

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SPEAKING TOPICS:
  • Industry Trends & Predictions
  • Industry Advocacy
SUBJECT MATTER EXPERTISE:
  • Marketing
  • Communications
  • Membership
A/V NEEDS:
  • Ability to use my own laptop (MacBook) and/or confidence monitor
SPEAKER BIO:
As the Chief Brand Officer at Meeting Professionals International, Drew uses his 20 years of strategic leadership and conceptual thinking to reinforce that “when we meet, we change the world”. With a B.A. in Advertising from the University of Texas at Austin, Drew spent the majority of his career in the advertising agency world and started at McCann-Erickson. His path then took him to Proof Advertising, TM Advertising and, most recently, Belmont Icehouse, where he grew a small boutique agency into a highly recognized creative powerhouse. His experience includes development and implementation of marketing strategies for some of the world’s most reputable brands ranging from 7-Eleven to Bell Helicopter, Mattress Firm and Texas A&M University. Throughout his career, he has driven ground-breaking and record-setting efforts within the hospitality space on clients like Texas Tourism, Austin CVB, Hilton, La Quinta and Radisson. Along the way, Drew racked up success stories for every client he’s worked with and global awards in every medium (from broadcast to print, digital, experiential and beyond).