GMID

GMID
3:30 p.m. - 7:30 p.m.
Thursday, March 30
Encore Boston Harbor

As meeting professionals, we are often challenged to effectively evaluate the success of our events while also quantifying and conveying the ROI and ROE. This event will outline several strategies for gauging a customer’s (i.e. member, participant, etc.) satisfaction, including the Net Promoter Score (NPS), which offers a unique look into brand loyalty. Participants will learn about the importance of evaluation data and how you can demonstrate and leverage the true value of your events. After all, numbers do not lie and it’s more important now than ever to showcase the impact of meetings.

For directions and parking, click here.