Imagine the world around you as a treasure trove of inspiration, where a simple walk could lead to your next breakthrough. This is the magic of associative thinking—the secret behind the creation of Velcro, inspired by the humble burdock burr. It’s the skill of connecting seemingly unrelated dots to create something extraordinary.
This is a trait of the world’s greatest innovators, and now it can be yours too. In this hands-on workshop, you’ll uncover the science and practice behind associative thinking and gain practical tools to apply it right away.
This isn’t just a concept to discuss; it’s a skill to master—perfectly suited for event planners, suppliers, and professionals looking to boost their creative edge to problem solve.
You’ll learn how to activate your creativity, strengthen your problem-solving muscles, and think more strategically about everyday challenges. By the end, you’ll have trained your brain to generate novel ideas faster and approach problems with fresh, innovative energy. This content has been featured at SXSW, ATD, ComNet and CPSI.
After completing the Master Associative Thinking Certificate program, you'll gain...
- Learn this key trait of innovators: discover what associative thinking is all about
- Understand the process to associative thinking
- Gain practical and actionable tools and strategies to implement this right away
