We've all read those AI-generated posts that feel a bit…off. Too polished. Too try-hard. Like they forgot there’s a human on the other end. My experience? A bit different. When used with intention, AI helped me sound more like myself—not less.

HOW I USED AI TO SOUND MORE LIKE ME

As a long-time blogger and content creator, writing has always been my way to connect—especially as an introvert. It’s my love language to the industry. So, when AI tools started to buzz, I was all in. A new tool to help me create more content in less time? Yes, please, I’ll take two.

But the first few outputs were, as expected, very formulaic, polished, AI-ish with all the tell-tale signs. You know the ones: "chef’s kiss," "let’s be real," "here’s the truth." I never use those phrases in real life, and now they were showing up in my writing. Nothing sounded like me.

So, I got curious and experimented. I started treating AI like a creative co-pilot, not the driver. I gave it messy voice notes and rough drafts, and it gave me something to bounce off. Some outputs made me laugh. Some were weirdly spot-on right down to the somewhat off-color cheeky sarcasm I tend to sprinkle in.

Over time, AI helped me tune into my voice—the one that sounds like I’m chatting with a colleague over tea. That tone started showing up in my content consistently. And more importantly, people noticed.

WHY EVENT PROS SHOULD CARE

Friends, we’re in the connection business. Whether you’re a planner, supplier, speaker or venue pro, your success hinges on trust. And trust grows when your content feels human—not manufactured.

AI can support you here, especially if you:

• Struggle with writing "about me" sections or bios.
• Get stuck starting blog posts or podcast outlines.
• Want your social captions to sound more like the way you talk.

AI tools are great for:

• Drafting captions and email intros in your tone.
• Polishing bios that don’t sound like corporate blah-blah.
• Outlining blog posts or articles in a way that feels doable.

(In case you’re wondering, this article was outlined using AI. Very on-brand. Very meta.)

HOW TO TRAIN AI TO SOUND LIKE YOU

My secret for creating more authentic content (and now your secret, too?): tell AI about you. Start by building your own brand voice guide that includes your go-to phrases, words you never say, writing quirks, tone preferences and even examples of your past content that felt the most "you."

Then, when you’re using tools like ChatGPT, upload or copy/paste that voice guide into your prompt. Think of it like briefing a junior copywriter: the better your direction, the better the results.

A few other tips:

• Start with a sample you’ve already written and ask the AI to match its tone.
• Use voice notes or transcripts to help capture your natural speech.
• Edit outputs heavily at first—each revision teaches you (and the tool) more about what works.

Your AI voice isn’t a template. But it can be trained—one prompt at a time.

LET PEOPLE GET TO KNOW YOU

The thing about content—whether AI-assisted or not—is that it’s a never-ending petri dish (yep, my phrase, not AI’s). You’re always experimenting, refining, tweaking. Since leaning into the AI process, I’ve seen real reactions, more engagement and more readers. And that, my friends, is the best compliment there is.

In this industry, your voice is your brand. When your website, social media, email and IRL presence all feel like the same person—that’s when the magic happens. That’s when people remember you, refer you and trust you.