FREE Webinar from MPI Global: Medical Meetings, Post COVID-19

June 17, 2020 | 9:00 -10:00 AM
Medical Meetings, Post COVID-19

1 Clock Hour | Domain A: Strategic Planning 
Panel Presentation

Medical meetings have mostly cancelled, postponed or have been converted into virtual meetings in 2020 due to the Coronavirus crisis. In recent weeks, many of the our peers are undergoing significant transformations—changing how staffers communicate, adding necessary flexibility in responding and adapting to new demands for meeting formats and styles, cancelling and rescheduling contracts,—all while navigating complex compliance laws and regulations.

Learning Outcomes: 

• Participants will learn about updates on the status of medical meetings in the U.S and Europe.
• Partiticpants will understand changing regulations as a result of the pandemic.
• Participants will discuss virtual meetings and the rapid release of new technology.
• Participants will be able to explaing legal disclaimers and new force majeure language.
• Participants will be able to define the new HCP experience.

Speaker(s):

• Pat Schaumann, CMP, CSEP, DMCP, HMCC, President, Schaumann Consulting Group
• Michael Verlotta, Senior Director, Medical Education, Janssen Biotech
• Christian Claus Roth, Head Scientific Engagement Governance, Novartis
• Thomas Reiser, Executive Director, International Society on Thrombosis and Haemostasis
• John P. Oroho, Life Sciences Compliance Attorney; Executive VP & Chief Strategy Officer, Porzio Life Sciences, LLC
• Taya Paige, CMM, CIS, HMCC, Strategic Advisor, ITA Group
• Michael Mahoney, HMCC, Director, Strategic Event Services, Genentech

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OTHER UPCOMING WEBINARS

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June 26, 2020 | 9:00 -10:00 AM
Focused Sales Activity = Positive Sales Performance

1 Clock Hour | Domain I: Marketing
Speaker:  Meryl Snow, President, SnowStorm Solutions

Every entrepreneurial company has no choice but to focus on sales. The magic may be the brand, but the reality is the sales force. Your brand can’t fly without it.

Whether you’re a team of 1 or 101, maximizing the sales team around one common goal that creates value for the client, the company, and the sales rep is the only way to focus the activities of a sales team. It is critical that each sales rep is able to measure the value of each activity undertaken during the day and can make the connection to the overarching goals of the company.

Learner Outcomes:

• A plan of attack
• To create a detailed "Cook Book"
•  How to design and deliver sales skills development that produces the desired results in today’s competitive markets

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June 30, 2020 | 9:00 -10:00 AM
Build a Sponsorship Strategy Focused on Monetizing Your In-Person & Digital Events

1 Clock Hour | Domain I: Marketing
Speaker:  Meg Fasy, Principal, FazeFWD

This webinar will explore how to create a sponsorship strategy that will generate revenue through sponsorships, partnership and other sales opportunities through in-person & digital events. Learn best practices and innovative ideas on how to maximize your sponsorship dollars to deliver an amazing event, whether it be in-person or digital. We will share numerous sponsorship examples that you can incorporate.

Learning Objectives:

• Learn how to build a robust sponsorship strategy that will generate revenue.
• Learn how to increase sponsors, grow revenue and escalate attendee experience.
• Discover new ways to monetize digital events.