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Creating magnetic messaging

How to attract the right clients and repel the rest with personal branding/thought leadership coach and The Meeting Professional columnist Leanne Calderwood.

By Blair Potter

November 09, 2026

Taking the pain out of event procurement

How terminology can impact damages related to attrition, the importance of flexibility in force majeure clauses and how to make contract negotiations fun with Therese Jardin, who leads MPI’s Contract Negotiation Specialist certificate program.

By Blair Potter

Creating magnetic messaging

How to attract the right clients and repel the rest with personal branding/thought leadership coach and The Meeting Professional columnist Leanne Calderwood.

By Blair Potter