Every planner sends RFPs. Almost nobody knows what a normal response actually looks like. This session opens up data from 100,000+ proposal requests across a network of 150,000+ hotels in 94 countries to answer the questions planners currently guess at: how many hotels really bid, how much lead time actually buys you, which concessions hotels say yes to, and why Nashville behaves differently than Atlanta. Sponsored by Hopskip and hosted by Marriott Cool Springs.