MPI MN September 2021 CMP Prep Questions

The September MPI Minnesota Chapter CMP Prep questions both questions refer to Domain I (Marketing).

1.  The first step in developing a marketing plan is to:

a. prepare information and brochures
b. establish a budget
c. determine your target audience
d. gather mailing and email lists of potential attendees

2.  One of the ways you'll be promoting your meeting to employees at regional offices is through video clips from last year's event, including testimonials from past attendees.  How many weeks prior to your event should these videos be distributed? 

a. 10
b. 16
c. 24
d. 30

Answers:

1. c
2. c