Member Showcase - December 2025 - Jacqueline Beaulieu

Jacqueline (Jackie) Beaulieu, MMP, HMCC, Senior Director, Marketing, Advocacy, & Client Strategy Poretta & Orr, Inc. | Exhibits & Events Member since June 2015 beaulieuj@porettaorr.com 404-509-4248

Jacqueline (Jackie) Beaulieu, MMP, HMCC Poretta & Orr, Inc. | Exhibits & Events, Senior Director, Marketing, Advocacy, & Client Strategy

Joined MPI Georgia: June 2015

Join us in meeting Jacqueline (Jackie) Beaulieu to MPI Georgia. Jackie serves as the Senior Director of Marketing, Advocacy, and Client Strategy at Poretta & Orr, Inc., | Exhibits & Events. In this position, she partners with healthcare brands to build smarter exhibit programs, strengthen engagement, and advance industry advocacy. The coolest thing she is working on right now involves updating parts of Poretta & Orr, Inc., | Exhibits & Events website, and she absolutely loves working on this. “I get to incorporate creativity, expertise, and learn a lot of cool things I didn’t know about websites.”

Originally joining MPI Georgia in June of 2015, she first got involved with MPI Global as an HMCC (Healthcare Meeting Compliance Certificate) program instructor. Jackie lives in Georgia and heard that MPI Georgia was a great chapter, and the rest is history.

Jackie’s first job in the meeting industry was with the Healthcare Convention & Exhibitors Association (HCEA). Her strengths there were membership recruitment and sponsorship development. HCEA was a premier association and very focused on healthcare marketing, which has developed into her niche of expertise. Eventually she became the Executive Director and learned a lot about association management.

Ironically, Jackie’s time at HCEA has made her a much better board member as she leans into the following best practices:

1. Be generous with your time and expertise.

2. Don’t build your network when you’re let go from a job. Build it all day every day so that when you need the help of your network, it is natural to reach out because you’ve been nurturing it all along.

3. Keep learning. In these fast-paced times, be aware of all the “new.” Awareness is the first step. You don’t have to adopt everything, but you should understand it.

4. Laugh a little more. Why not try to have fun while you’re working.

During her career, someone once told Jackie she was a people-pleaser and needed to rethink that to get ahead. Someone once told her to lower her voice because she sounded 12 years old and should practice. Someone else told her she was a nice and giving person and should never change. Another person told her that her voice was sincere, and she should never lose that quality. Jackie says her rookie mistake was trying to listen to everyone. “So many well-intentioned people, but advice often conflicts. Take it slow and find out what works for you. Eventually you’ll identify the people you respect and trust because they’ve walked the walk. In the meantime, take well-meant advice with a grain of salt. You will find your way.”

• What is the best meal you've ever eaten? The absolute best meal is any meal I share with a good friend or my family. I don’t care what it is. To me, the meal is all about the company. I’m far more focused on the connection than the food. Eating dinner with my nephew and hearing why he likes a certain video game or how he did in baseball is priceless. Hearing my best friend talk about her daughters with love and admiration is unbeatable. The list goes on.

• Aside from necessities, what one thing could you not go a day without and why? Music. I love it. All genres, all kinds of musicians. Great vocals, lyrics, or composition make me happy. Music evokes memories for me. I suppose the opposite could be true too, but I choose to let it inspire happy ones.

• Who inspires you and why? There are many who inspire me, too many to mention. But they typically have one thing in common: kindness. They have found a way to be successful, whatever that means to them, and still remain kind. Kindness to me means showing others respect and interacting in a way that is uplifting. Do I always get it right? No, but I do try.