Exhibitor Webinar Series: Exhibit Design on Purpose: Where Budget Meets Brand Impact

Content:

Join Karen DiThomas and Jacqueline Beaulieu for an engaging conversation on how purposeful design and strategic budgeting intersect to create exhibits that drive brand impact. This session explores how to align creative vision with financial realities, helping you build budgets that balance aesthetic goals, operational efficiency, and strategic outcomes.

 We’ll discuss how to prioritize line items that truly move the needle, communicate effectively with leadership, and approach budgeting as a design discipline, not just a financial exercise. Bring your questions and examples to share as we uncover how smart budget planning leads to purposeful design and measurable results.

 Learning Objectives:

1. Establish productive early dialogue to define exhibit goals and align budget priorities.
2. Identify essential budget components that maximize both efficiency and visual impact.
3. Strengthen communication with internal stakeholders to set and manage realistic expectations.

Cost: This series is FREE to MPI Georgia Members and $10 for prospective members. ALL Preferred and Premiere MPI members are eligible to receive member registration rates to MPI Georgia events.

Registration Details: Once registered, learners should be sent the link to the online tool in advance of the session. If you require assistance, please email info@mpigeorgia.org.

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