About the session:

Whether you're attending IMEX for the first time or are a seasoned participant, thoughtful preparation can make all the difference. Join Tim Barrett and Jackie Beaulieu for an interactive discussion on how to get the greatest value from your IMEX experience. We'll share practical strategies for both attendees and exhibitors, from setting objectives and making meaningful connections to creating engaging exhibit experiences and measuring success beyond lead counts.  We'll also discuss common pitfalls, lessons learned over the years, and simple ways to make your time at IMEX more productive before, during, and after the show.  This is an interactive discussion designed to share practical insights and real-world experiences. 

Learning Takeaways

• Develop a plan to maximize your time, education, networking, and appointments at IMEX.
• Learn how exhibitors can better prepare their teams, create meaningful attendee experiences, and define success before the show begins.
• Hear insider tips and lessons learned that can help both attendees and exhibitors avoid common mistakes and achieve greater success. 

The most successful IMEX participants don't just show up. They show up with a plan.

Learning Takeaways:

• Identify the data that matters most before, during, and after an event.
• Learn how exhibit data can support decision-making across multiple departments—not just sales.
• Discover practical ways to measure success, demonstrate value, and improve future exhibit strategies.

Data isn't the end of the conversation. It's the beginning of better conversations.

Cost: This series is FREE.

Registration Details: Once registered, learners should be sent the link to the online tool in advance of the session. If you require assistance, please email info@mpigeorgia.org.

Thank You Annual Sponsors!

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Bronze	Annual Friend
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Online via Zoom