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Meetings Mean Business Canada Updates

 

April 5, 2021
Meetings Mean Business Canada (MMBC) Updates

 

 
Safe Restart Plan delivered to BC Government
The British Columbia Meetings & Events Industry Working Group has presented its Safe Restart Plan to the provincial government to coincide with the overall reopening of British Columbia.
 
Separated into four stages, the plan aims to protect the health and safety of the public while allowing controlled meetings and events within purpose-built venues—kick-starting BC’s devastated tourism sector, getting industry workers back to work, nurturing the mental health and wellness of British Columbians, and fostering business growth and innovation.
“This proposed plan, in combination with our BC Meetings & Events Industry Restart Guidelines, demonstrates our industry’s preparedness to get back to business safely. We are awaiting the opportunity to discuss the details of the plans with our provincial health officer to realize some momentum toward reopening,” says Joanne Burns Millar, Chair, BC Meetings & Events Industry Working Group, and CEO of Pacific Destination Services Inc.
Read More
 
GMID 2021 Panel Discussion
MMBC will take a closer look at BC's Safe Restart Plan on April 8 during our annual GMID event.

MMBC chair Laura Pallotta will host a lively panel discussion looking at the work provincial industry organizations are doing to reopen meetings and business events in their respective regions. The panel includes Joanne Burns Millar, Chair, BC Meetings & Events Industry Working Group.

MMBC GMID 2021 takes place April 8. This 90-minute virtual event begins at 12 pm EST, and is free to attend.

Click for more information and to register for GMID 2021
 
Meetings Mean Business Canada (MMBC) is the advocacy voice of the meetings and business events industry in Canada. Working in collaboration with the Tourism Industry Association of Canada (TIAC) and Destination Canada Business Events, our key focus and mission is to communicate the important social and economic impact of our industry to stakeholders and elected officials at all levels of government.
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March 8, 2021
Meetings Mean Business Canada (MMBC) Updates

 
Clark Grue receives MPI Toronto President's Award
MPI Toronto has recognized Meetings Mean Business Canada chair Clark Grue with its 2021 President’s Award.

“Over the past year, Clark has captured not only my attention, but my deep respect,” said Margaret Binns, president, MPI Toronto. “In his role as chair of MMBC, he works tirelessly to advocate to elected officials and to industry stakeholders about the critical social and economic impact that our industry has on the financial health of this nation. He was the obvious choice for this award.”
Read More
 
Meetings Mean Business Canada (MMBC) is the advocacy voice of the meetings and business events industry in Canada. Working in collaboration with the Tourism Industry Association of Canada (TIAC) and Destination Canada Business Events, our key focus and mission is to communicate the important social and economic impact of our industry to stakeholders and elected officials at all levels of government.
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February 24, 2021
Meetings Mean Business Canada (MMBC) Updates

 

 
PROVINCIAL ROUNDTABLES: A Framework
One of MMBC's top priorities for 2021 is to support provincial industry groups as they advocate to reopen meetings and business events in their respective regions. Led by vice chair Laura Pallotta, MMBC's Provincial Roundtables initiative has identified these key goals: 
  • MMBC will act in a national unifying role and as a knowledge bank to share precedents, resources and best practices among provincial industry groups.
     
  • MMBC will continue to be a positive partner with provincial governments and public health authorities, and to convey that business events can be managed in a professional, safe and controlled manner.
     
  • MMBC will communicate positive provincial initiatives to decision makers in Ottawa as part of our ongoing federal advocacy efforts.
     
  • MMBC will continue to raise awareness as to how the business events industry can help drive Canada's economic recovery.
LEARN MORE ON APRIL 8
MMBC vice chair Laura Pallotta will present more details about the Provincial Roundtables action plan during MMBC's GMID Day virtual event.
 
SAVE THE DATE: GMID 2021
MMBC is planning a Canada-wide virtual event as part of Global Meetings Industry Day. The interactive information sessions will demonstrate that our industry is ready to host professionally managed, controlled and safe business meetings and events.
 
MMBC's GMID event: April 8, 12 pm EST
Registration is coming!
 
The Tourism Industry Association of Canada has appointed Beth Potter as president and CEO starting March 15, 2021. Potter is well known in Canada's tourism sector, having most recently served as president and CEO of the Tourism Industry Association of Ontario.
Read more
 
MEMBER SUPPORTERS: Renew for 2021
It's time for MMBC Member Supporters to renew for 2021. This year, MMBC is using a new automated system for renewals and sign ups. Keep an eye on your inbox for the reminder emails we will send in late February/early March. If you have any questions about your renewal, please contact Karen Goossen, Membership Committee chair.
 
Connect With Karen
 
NEW: Industry Resources
MMBC Advocacy Tool Kit: The new "Why Support MMBC" fact sheet outlines our 2021 strategic goals and features data showing the positive economic impact of face-to-face business events.
Access  the fact sheet
 
Destination Canada Resources
The "Where Can I Go?" interactive map
shows current domestic travel restrictions and traveller self-isolation requirements.
Access the map
 
Research, tools and insights including COVID-19 Impact & Recovery Reports, Travel-related Measures, Canada's Business Events Restart Recovery Framework and more.
Access the research
 
 
WATCH: Alberta Live Events Coalition video
ALEC's new video describes the economic, business and social importance of face-to-face events and the pandemic's effect on the industry.
 
Watch the Video
 
INDUSTRY News
International Monetary Fund praises Canada's COVID-19 economic response plan

TIAC HASCAP Questionnaire: The Tourism Industry Association of Canada is gathering early feedback from its members.
 
The Skift Recovery Index is a real-time measure of where the travel industry at-large (and the core verticals within it) stand in recovering from the COVID-19 pandemic.
 
Singapore opens Connect@Changi facility, allowing business visitors to meet without serving quarantine
 
Charting Taipei's COVID recovery steps: Early preventative measures have allowed the Taiwanese capital to reboot its meetings industry and host mega events of up to 400,000 visitors.

Government of Canada expands restrictions to international travel by land and air
 
Why the $1.1 trillion live events industry Is pivoting to vaccine logistics
 
Hotelier Magazine: Envisioning the future of travel
 
GBTA Global Business Travel Index Outlook: Full recovery expected by 2025
 
The Austrian government will cover financial damage resulting from events being cancelled or restricted due to COVID-19

MPI's The Meeting Professional: MMBC chair Clark Grue on advocacy and the future
 
UPCOMING Events
February 24: GBTA Canada Town Hall

March 15–18: Tourism HR Canada 2021 Labour Market Forum
 
April 8: Global Meetings Industry Day 2021
MMB Canada event: Stay tuned for details
MMB United States + MPI: Meet Safe 12-hour broadcast

April 13–15: The Event: A Seat At The Table
 
 
Meetings Mean Business Canada (MMBC) is the advocacy voice of the meetings and business events industry in Canada. Working in collaboration with the Tourism Industry Association of Canada (TIAC) and Destination Canada Business Events, our key focus and mission is to communicate the important social and economic impact of our industry to stakeholders and elected officials at all levels of government.
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January 29, 2021
Meetings Mean Business Canada (MMBC) HASCAP Application

MMBC

 

 

 

 

HASCAP application period begins Feb. 1

The Canadian government has released new details about how and when to apply for the new Highly Affected Sectors Credit Availability Program (HASCAP).

If you're a small or medium-sized business whose revenues have decreased 50% or more as a result of COVID-19, you may be eligible to access government-guaranteed, low-interest loans of $25,000 to $1 million to cover operational cash flow needs.
 
The Business Development Bank of Canada (BDC) is working with participating Canadian financial institutions to offer the loans. The application period starts on Monday, February 1 and runs until June 30, 2021.

Visit the BDC website to learn more about the HASCAP program , including eligibility requirements, loan repayment terms and more.

 

August 20, 2020
Meetings Mean Business Canada (MMBC) Chair Makes Presentation to Canadian Government

MMBC

 

 

 

 

 

 

 

 

 

Hello MMBC friends,
 
With summer fully upon us, I hope that you are well and enjoying what our amazing country has to offer for leisure tourism activities. We are blessed, Canada!
 
It has not been a quiet summer for advocacy as we and many of our partners have done incredible work to advocate for the reopening of the Business Event industry in a safe and responsible way. So many of our industry leaders are doing a great deal to raise awareness of our work, our impact, and the loss of our catalytic industry for the Canadian economy.
 
As for MMBC, I had the privilege of being invited as your representative, to present to the House of Commons Standing Committee on the Canadian Response to the COVID-19 Pandemic on August 10. It was a remarkable 2.5 hours. Seven industry leaders, referred to as "witnesses", were given 5 minutes to present to a group of MPs from each of the Political Parties representing the House of Commons. You are able to view the MMBC presentation 
here . We were then presented three rounds of questions from each of the MPs. They made some thoughtful inquiries into the Visitor Economy which provided an opportunity for me to advocate for the Business Events industry. It was a great opportunity to raise awareness of our industry and the impact of COVID-19 on us. I hope that you will watch this video and share it broadly.
 
As we all continue to advocate for our industry, let me encourage you to reach out to your MP through our Push Politics platform 
here .
 
Please make sure to join the 
Meetings Mean Business Canada LinkedIn group  as we use this platform to communicate and draw the industry together.
 
Stay well,

Clark Grue
Chair, Meetings Mean Business Canada

Join the conversation on 
LinkedIn
www.meetingsmeanbusiness.ca
News:
  https://www.meetingsmeanbusiness.ca/news
Videos:
  https://www.meetingsmeanbusiness.ca/stories
@MtgsMeanBizCA

 

July 29, 2020
Meetings Mean Business Canada (MMBC) Letter Writing Campaign

MMBC

 

 

 

 

 

 

Dear Business Meetings and Events Industry supporter,

As Provinces and Territories slowly begin to reopen, businesses that rely on the Business Meetings and Events industry need a clear reopening plan to ensure they can weather the impacts of COVID-19. As a leader of one of Canada’s largest meetings and events associations, I am reaching out to you today to ask for your help.

Meetings Mean Business Canada has launched a letter-writing campaign targeting Members of Provincial Parliaments across Canada. By using Push Politics, we have a platform that makes it easy to send the message directly to your MPP, MLA, MNA or MHA that: 

  • Business Meetings and Events must not be grouped under mass gatherings and that;
  • Governments must fast-track the reopening of the Business Meetings and Events Sector by working with our industry leaders now.    

Sending a letter is simple and it takes 30 seconds. Please visit www.tourismcounts.ca/meetagain and click “Send Your Letter” to ask your MPP, MLA, MNA, or MHA to take immediate action by supporting this sector and saving the businesses and jobs in your community that rely on Business Meetings and Events.

I am asking that as association leaders – please encourage your members, colleagues, suppliers and extended network to send a letter and to share this initiative on your corporate and personal social media channels – we all need to come together as one industry to ensure our voice is heard loud and clear!

To be clear, to ensure the survival of this industry, bold measures are needed now – within days, not weeks or months. We collectively need to activate our sector and all those that rely on Business Meetings and Events to pressure the government for immediate action.

Sincerely,

Clark Grue
Chair, Meetings Mean Business Canada

Join the conversation on LinkedIn

 

July 10, 2020
Meetings Mean Business Canada (MMBC) Letter Writing Campaign

MMBC

 

 

 

 

 

Dear MMBC Coalition Supporters,
 

As Provinces and Territories slowly begin to reopen, businesses that rely on the Business Meetings and Events industry need a clear reopening plan to ensure they can weather the impacts of COVID-19.
 
Meetings Mean Business Canada has launched a new letter-writing campaign targeting Members of Provincial Parliaments across Canada.  By using Push Politics, we have a platform that makes it easy for you to send the message directly to your MPP, MLA, MNA or MHA that:

  • Business Meetings and Events must not be grouped under mass gatherings and that;
  • Governments must fast-track the reopening of the Business Meetings and Events Sector by working with our industry leaders now.  

Meetings Mean Business Canada is an industry-wide, coast-to-coast-to-coast coalition which is the voice of 229,000 Canadians who rely on Business Events to create jobs and opportunities for them and their families.
 
Sending a letter is simple and takes 30 seconds.  Please visit www.tourismcounts.ca/meetagain  and click “Send Your Letter” to ask your MPP, MLA, MNA, or MHA to take immediate action by supporting this sector and saving the businesses and jobs in your community that rely on Business Meetings and Events.
 
I am asking that as business leaders, you also encourage your staff, suppliers and extended network to send a letter and to share this initiative on your corporate and personal social media channels – we all need to come together as one industry to ensure our voice is heard loud and clear!
 
Additionally, the Tourism Industry Association of Canada (TIAC) has launched an in-depth industry survey that will cover the use of government support programs to obtain much-needed data for government in order to address support for the visitor economy. Please take the survey now.
 
To be clear, to ensure the survival of this industry, bold measures are needed now – within days, not weeks or months. We collectively need to activate our sector and all those that rely on Business Meetings and Events to pressure government for immediate action.
 
Sincerely,


Clark Grue
Chair, Meetings Mean Business Canada
 
Click here to sign up to support MMBC today.

 

 

June 26, 2020
Meetings Mean Business Canada (MMBC) Rally for Recovery

MMBC

 

 

 

 

 

 

 

To the Coalition,

As we move towards Canada Day and Independence Day next week, I trust that you are all preparing for some socially-safe interactions with family, and in some places, friends as well. Above all, I wish you and your family health and safety during this complex and challenging time.

Since Heidi Welker, Laura Pallotta and I were in Ottawa for Hill Days with the Tourism Association of Canada (TIAC) and many other industry leaders in early February, our world has been turned upside down. I don’t need to tell you that.

In those early February days in Ottawa, we were pleased to have been raising the profile of the Business Events industry to Minister of Economic Development Melanie Joly along with other Ministers, bureaucrats and MPs from all parties.  MMBC was profiled in many ways including the huge advocacy win of TIAC stating in their presentations that Business Events stimulates 34% of all tourism in Canada.

Next stop for the Executive of MMBC was Vancouver on March 11 as the same three representatives attended the Destination Canada Business Events Advisory Committee meetings.  These meetings were surreal as we began to feel the shutdown happening around our world and our industry.

Since those meetings, the last time I travelled, there has been a call to action by our industry that we have not seen since the SARS crisis of 2003. Thankful for people like Tara Gordon and Barry Smith who, along with many in our industry, lived through SARS, MMBC began shifting into high gear to defend against the impact that COVID-19 was about to have on our industry.

The early work, as you will know focused on the Federal government. With TIAC’s role as our secretariat and advocacy partner, we had the right channels in place to inform and educate government of the impact that the crisis was having on the Business Events industry and how much it was going to continue to impact us going forward. With our voice being framed by the government as a component of Tourism, the Tourism message became our strongest channel of advocacy to Ottawa. Vince Accardi, Executive Director of Meetings Mean Business Canada, was at the frontline of communications along with Charlotte Bell, CEO of TIAC, they were in communications with the Ministries of Economic Development, Finance, and Small & Medium sized Enterprises to elevate the awareness of the pain being felt by the shut down of the industry. This was a broad message but inclusive of the entire industry.

 

Some of the specific initiatives that MMBC was involved with included:

  • Extending the Wage-Subsidy program
  • Changes to the CEBA loan program to address eligibility
  • Changes to eligibility for the BCAP program
  • Extending loan programs to indigenous financial institutions
  • Funding streams for businesses and DMOs unable to qualify for funding programs
  • Support for large sector corporations

These efforts led to government modifications to various programs to broaden the reach of the support. We continue to work with TIAC to integrate and profile the economic impact of the meetings and business events sector in our advocacy tactics and to look for opportunities to profile MMBC.

In an effort to further raise the awareness of the broad nature of the Visitor Economy, TIAC established a Recovery Task Force which included all tourism sectors. This group included Barry Smith and Cathy Pugh, Chair of Convention Centres of Canada who represented the Business Events industry very well. This group has produced a report which was sent to government and includes impact statements along with Industry support recommendations specifically focused on the Business Events industry.  Here are some highlights:

  • Broaden Canada Emergency Wage Subsidy to accommodate seasonal business and workers into winter 2020-2021
  • Development of a federally-funded Special Events (business events, festivals, fairs, sporting) Development Fund to attract US and International meetings to Canada
  • Provide increased funding to Destination Canada to support Destination Marketing Organizations (DMO) recovery and to support Meetings and Conventions

Many initiatives have included MMBC board members and affiliates. Task forces and leadership groups have been organized by our industry partners to elevate the industry in the minds of the government and those outside of our industry.

Some of the work that has involved MMBC in the past months include:

  • Barry Smith and Clark Grue joining the CAEM-led Canadian Task for recovery
  • Clark, Laura and Heidi have continued to serve on the Destination Canada-Business Events Advisory committee which now meets regularly
  • CBC article on the Meetings Industry published on May 27 featured MMBC. Read it here
  • Multiple webinars with various industry groups including SITE, MPI, CanSPEP and ILEA
  • Many of the Board members have been advocating on Provincial task forces
  • Many Coalition members have taken leadership roles to elevate the importance of the Business Events industry in their jurisdictions
  • MMBC has also been invited to join the Canadian Chamber of Commerce Association calls to share intelligence and lend our voice to the larger advocacy initiatives
  • Clark has been representing MMBC on the Canadian Tourism Roundtable initiated by industry

As the advocacy and outreach to government has shifted from awareness to reopening, MMBC has added some focus on the provincial governments. Just as the Federal government controls key financial support programs, the borders and airports, the provincial governments control the protocols for allowing groups to meet again. This creates a unique challenge for our industry.

Many of our Board members have engaged with provincial governments to push for reopening of our industry. Coast to coast, our leaders have either been in direct contact with provincial governments or they have been part of task forces focused on local rules for reopening. This continues in earnest across the country. These groups represent the best opportunity for our industry to influence government policy.

In addition to the government relations and advocacy, the communications committee of MMBC, led by Vice Chair Laura Pallotta, has developed the Rally for Recovery initiative which launched in June. This has grown into a newsletter which relays information from various sources about the best thinking on how we can work together to inform government about our various reopening efforts as well as the economic impact of our industry. Given how severely we have been impacted our voices need to be louder than ever.

To support and add to this work, this team has also developed a video campaign to better portray the impact of COVID-19 on our industry. The “Then & Now” videos provide a stark insight into the effects of the crisis on our industry.

We have also initiated a video series which reaches beyond our industry. Interviews with Canadian business leaders allows us to engage with people such as Perrin Beatty, President of the Canadian Chamber of Commerce, to gain their perspective on the meeting industry and how COVID has impacted our economy because we cannot meet. There is more work to be done and we are always exploring how we might influence key decisions by government as it pertains to our industry.

We continue to do our utmost within the limitations imposed by our volunteer-led coalition. As always, we are open to hearing how you can contribute to the cause and further our collective advocacy efforts.

It will take all of us to achieve the current goals of reopening safety and in a way that will return Canada to its rightful place as a brand-leader for business events globally. I encourage you to get involved, spread the word about the importance to #meetagain in a safe and healthy way.

Please lean into your social media channels to engage your networks on this important message.  Encourage your colleagues to join MMBC and join our conversation on LinkedIn; follow us individually and support us corporately if possible. It will take our village working together from Coast to Coast to Coast as we Reopen, Recover and Renovate how we convene.

Thanks for all of your support during this challenging time.

Stay well,

Clark Grue

Chair, Meetings Mean Business Canada
www.meetingsmeanbusiness.ca
News: https://www.meetingsmeanbusiness.ca/news

Join The Conversation On Linkedin

@MtgsMeanBizCa

 

November 29, 2017
Meetings Mean Business Canada Board Elects 2018 Executive Team
 

Meetings Mean Business Canada (MMBC) is pleased to announce the election of its 2018 Executive Team: Heidi Welker, Senior VP, Business Development & Industry Partnerships at Freeman Audio Visual Canada has been elected as the 2018 Chair, Clark Grue, President & CEO of the Calgary TELUS Convention Centre, will serve as Vice Chair, Reggie Lang, Manager, Business Development Groups, Conventions & Incentive Travel at WestJet will serve as Secretary/Treasurer and Grant Snider, CEO of Meeting Escrow Inc. will serve as Past Chair.
 
Under the leadership of the current Chair, Grant Snider, the Canadian Coalition has grown rapidly cross-country with over 100 senior executives from the leading Business Events industry organizations of Canada signing on to show their support, over $100,000 CAD raised in initial funding, and the official secretariat moved to the Tourism Industry Association of Canada (TIAC) headquarters in Ottawa.
 
Snider believes the Executive Team elected for 2018 is perfectly positioned to lead the board of directors and grow MMBC to its full potential.  “Heidi, Clark and Reggie are all nationally recognized industry leaders who have the knowledge, passion and drive to shape the coalition into a truly effective advocacy voice for the Business Events industry in Canada.”
 
Speaking about her recent appointment, Heidi Welker said “It has been a pleasure being part of the board this past year. I am honoured to have been elected as the 2018 Chair and look forward to continuing the excellent work of the 2017 Executive Team. We need to keep the momentum going and gain support cross-Canada for our unified voice to be heard”.
 
To learn more about Meetings Mean Business Canada, view the current supporter list, and add your organization to this growing coalition, please visit our website here https://www.meetingsmeanbusiness.ca/supporters.
 
About Meetings Mean Business Canada
Meetings Mean Business Canada advocates on behalf of the Canadian Business Events Industry which contributes over $27 billion CAD in GDP annually and sustains over 341,000 full-time jobs. The MMB Canada board is actively reaching out to key industry stakeholders across all sectors of the Canadian Business Events Industry to transform the coalition into a proactive, well-funded advocacy movement with strong connections to federal, provincial and municipal governments.
 
For more information: info@meetingsmeanbusiness.ca
 

MPI Toronto Chapter joins Meetings Mean Business Canada
 
The Business Events Industry Coalition of Canada (BEICC) was formed in 2009 to be the voice of the business events industry in Canada in the wake of the global recession and other critical issues. Last year, as their board looked to next steps for the coalition, they decided that reaching out to Meetings Mean Business (MMB) in the US, with their successful advocacy platform, broad-based industry support, and strong financial model, would be the ideal strategy.
 
In February 2017, they announced the signing of a licensing agreement with MMB which gives Meetings Mean Business Canada full access to their suite of digital assets, branding standards and best practices while retaining full control of our Canadian content, focus and advocacy approach. With this agreement in place, the BEICC rebranded as Meetings Mean Business Canada (MMB Canada).
 
For more information: www.MeetingsMeanBusiness.ca





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