Tips & Advice

Event Data and Intuition Go Hand in Hand

“The closer you are to the data, the better your strategic decisions will be, as well as the ability for you to put intuition and data to work together.”

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Tips & Advice
I recall vividly a story from a participant in one of our Women in Leadership Certificate classes who overheard a discussion her CEO and CMO were having.
Tips & Advice
There is one thing the pandemic has given me, and that is time.
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Tips & Advice
Resolutions, like the marketing resolutions here, are also great tools to help you make critical decisions and improvements in your business.
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Tips & Advice
When the best option forward is a fully virtual event, are independent planners finding themselves without a seat at the table?
Tips & Advice
If you’re thinking about creating one, for your business or local MPI chapter, here’s a quick-start guide.
Tips & Advice
An Administrative Professional is the “go-to” person. We are the SME (Subject Matter Expert). We are expected to be all knowing about all things… (scratch that) …EVERYTHING!
Tips & Advice
If this pandemic teaches us anything, it will be to embrace change and be okay; this is thriving in the new normal!
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Tips & Advice
We need to figure out how to engage in “Social Tightening” while social distancing, and corporations and associations that host meetings have a unique role in helping people in this area.
Tips & Advice
While we all look forward to the return to the next normal, we can survive—even thrive—by playing the hand dealt us and forging ahead.